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Elita, Canada’s leading brand of active bodyfashions,
is designed for modern women who prefer natural-looking contours and exceptional comfort without having
to sacrifice style and feminine design. Wardrobe building collections, innovative
fabrics and high tech designs for all figure types has made Elita a name retailers
and consumers know and trust.
Shape, Rose Trellis, Freestyle, Signature, Embroidery, Sport, Silk Magic, Luxe,
Blossoms, Plus and Warmwear embody the spirit of femininity that is Elita. Each
collection remains true to the Elita philosophy of comfort, style and unprecedented
designs.
A well-orchestrated marketing program supported with extensive trade and consumer-advertising
campaigns have made Elita a highly recognized and respected brand name that
is gaining momentum all across North America.
Distinctive packaging, informative hang tags, and inviting in-store display
fixtures easily capture the attention of consumers.
Nonetheless, the one word that most consumers associate most with Elita is
comfort. When it comes to comfort, Elita simply can’t be beat.
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